Published by: Neural Mates

Created: 2022-09-01

5 Tips To Generate Quality Content With AI

With the rise of AI, businesses are looking for ways to incorporate it into their operations. One way to do this is through content marketing. Companies can leverage AI to increase the production of high-quality content that engages customers, thus driving traffic and boosting revenue.

You've likely heard the quote from Bill Gates's 1996 essay , "Content is King," discussing the importance of producing lots of engaging quality brand content online for businesses. However, it can be challenging to continue brainstorming ideas to create fresh new content week after week without a little outside help.

Thanks to breakthroughs in artificial intelligence, natural language generation (NLG) models like OpenAI's GPT-3 are being used to create tools that can help content creators overcome writer's block and continue pumping out new content daily.

What is AI-Generated Content?

As the name implies, AI-generated content is content created using a variety of algorithms and tools, such as natural language processing and machine learning.

The benefits of AI-generated content include the ability to create content quickly and efficiently, as well as the ability to customize content for specific audiences.

With the breakthroughs in AI, software such as Neural Mates can now generate new content for you, such as entire blog posts, product descriptions, personalized emails, and other marketing content.

How to write better content with the help of AI

1. Use AI-Generated Content as a First Draft

Not everyone is a professional writer, and not everyone is talented at it. For many, writing can be time-consuming, preventing many individuals from producing the content necessary to boost their online presence. But that doesn't mean you can't use AI-generated content as your first draft!

You don't need to worry about grammar, punctuation, or even spellchecks with AI-generated content. All you need to focus on is the content. And that is something that most people can do easily.

Many content creators use artificial intelligence (AI) to aid them with writing. While AI-generated content is not perfect, it can be a helpful first draft that can save time and help get content out the door!

2. Humanize The Output

As mentioned in the previous section, AI-generated content isn't always perfect on the first go around. While this is an excellent time saver for a first draft, the content can often feel dry or robotic.

Before publishing content written by an AI, take a moment to humanize it.

Skim through the generated output, looking for areas you can expand on. Try adding a relevant story, fictional or not, to connect with the reader and illustrate a point.

3. Add Your Brand's Voice

Adding your brand's voice is another way to spice up AI-generated content. Is your brand voice supposed to be enthusiastic and casual? Or is it supposed to feel formal, serious, and matter-of-fact? Make sure the content matches your brand's voice before hitting publish!

4. Use AI for Research and Content Ideation

The dreaded writer's block. Nobody likes it, but everyone runs into it eventually. Because AI is trained on vast amounts of online content, it can pull from relevant articles to generate content ideas you may never have considered.

Just because natural language models are trained on other online content doesn't mean the output is copied and pasted from various articles. Natural language processors like GPT-3 analyze your input parameters and use their data to predict the next token in the sequence, meaning the human-like text it produces is original.

Thankfully the robots don't get tired, so when that blinking cursor doesn't move, turn to AI for some help. Tell the AI what you need to write about, and let it spit out some content to get your creative juices flowing!

5. Make Your Content Concise and Consider Its Context

As you proof your AI-generated content, ensure the output aligns with the desired context. Your content should compliment the environment around it and clarify the topic.

You may be off-topic if your content is an article about a recipe for baking a cake, but you have a section discussing the best cake pans to use. Consider removing unnecessary content to make it more concise.

Sometimes this means rewriting an entire section to clarify the intended message and remove irrelevant content. Sticking to the intended context helps establish a relationship between you and your audience to better relay the article's message.

Wrapping Up

In conclusion, using AI to generate content can be a quick and easy way to produce the first draft. However, humanize the output before you publish and add your brand's voice. You can always use AI for research purposes and fresh content ideas when you feel stuck. And finally, ensure your content is concise and consider its context.