Published by: Neural Mates
Artificial intelligence (AI) is quickly transforming the content marketing landscape. Many major brands leverage AI-powered content generation tools like Neural Mates to pump out high-quality, original content at scale.
As AI evolves, it will become increasingly important for content creators to humanize the generated content. This post will discuss AI-generated content and why humanizing the output is essential. In addition, we've included our top 5 tips on humanizing AI-generated content to take full advantage of artificial intelligence.
AI-generated content is content like articles, blog posts, social media posts, images, and even videos created using natural language processing (NLP) and machine learning algorithms.
Thankfully you don't need to understand the inner workings of neural networks, deep machine learning, or any of that complex stuff to take full advantage of AI.
Since the public release of NLP models like GPT-3 , companies have been working hard to develop valuable AI-driven features within their apps to help you pump out more content than ever to reach your business goals. With Neural Mates, all you need to do is follow our prompts within the application, and viola, you have content! Click here to see it in action!
Humanizing AI-generated content is important. Sometimes the content might seem a little dry or out of context, making it more difficult for your audience to understand.
AI-generated content can even be repetitive or formulaic, lacking the human touch necessary to make it relatable and exciting for consumers. Occasionally generated content may be inaccurate or slightly misleading, so proofread any generated content before posting!
A dash of human input goes a long way in alleviating these issues. Posting helpful, engaging, relatable, and exciting content your audience enjoys is more likely to be shared and spread virally.
There are several ways you can humanize AI-generated content. While we won't dive into all of them today, here are five tips you can use to maximize the return on your investment:
When possible, add a human voice to your AI-generated content.
Expand on topics when possible and add quotes, metaphors, and short stories to your content to help create a connection with your audience.
Humor is also a great way to connect with your audience. It shows that you're not taking yourself too seriously and are approachable. Be careful not to overdo it, and stay within your brand's voice, but have fun creating your content!
Images and videos help break up long sections of text. They're also helpful in highlighting key points. They grab attention and can sometimes better explain complex topics better than text. As they say, "A picture is worth a thousand words, so a video must be worth a million!"
Your images and videos might include people interacting with your product or service. Maybe you run a blog about adventuring in the great outdoors. Share some of the awesome pictures you took during your trip!
Whatever you choose to share, make sure it's relevant to the rest of your content, and you will instantly improve the quality of your content and make it feel more human.
One thing AI doesn't really have access to is your data. You possess unique and valuable data if you ever run surveys on social media platforms or collect website analytics or demographics. Include some of these statistics within your content if it allows for it.
Use first-person pronouns like "I" and "we" to make your content more personal.
You could also share your own experiences or stories related to the topic. Personal or even made-up stories can make your content more exciting and relatable.
When creating AI-generated content, try using human names. Try including the names of real people (with their permission, of course) or replace them with fictitious ones if necessary. Doing so will help make your content more personal and believable.
There is no doubt that AI-generated content has the potential to supplement human content. After all, AI can generate vast amounts of content for a fraction of the cost and time it would take humans to do so. However, there are several reasons why AI-generated content should not replace human content entirely.
Human content can provide a level of accuracy, completeness, originality, and creativity that AI-generated content may lack. AI is an amazingly handy tool for pumping out rough drafts, short blurbs, performing research, and all the other stuff related to getting content out the door. However, it's not always perfect at final drafts, especially with more complex topics.
AI-generated content is super helpful but sometimes may feel stale or robotic and requires a human's touch. AI sometimes still has trouble understanding context and nuance, leading to less than ideal results. However, AI is constantly improving and is still an invaluable tool for your team.
As artificial intelligence becomes increasingly better at generating human-like content, it is important to consider how to implement these tools into your workflow, so you don't fall behind the times. Check out Neural Mates for your AI-driven content generation and brand management needs!